The First Faculty Start-Up Company of Business School, KAIST
Vision
Changing the world with AI technology and enriching human lives
Core Value

Human-AI Harmony

Global Solution

Creative Talent

Challenging Execution
Leadership
Industry-leading experts with extensive experience in academia and the field are here to guide you
Park, Sunghyuk
CEO, Founder

KAIST Management Engineering Ph.D. (2011)
KAIST Applied Mathematics B.S. (2005)
- Stanford University, Visiting Scholar (2024)
- KAIST College of Business, Assistant Professor (2019 - Present)
- Dunamu & Partners, Venture Partner (2018 - 2019)
- W Concept Korea, CTO (2019)
- RecoBell, CEO & Founder (2013 - 2018)
- Sold to KOSDAQ-listed company (2017)
Lee, Minhyung
CSO, Co-founder

KAIST Management Engineering Ph.D. (2021)
KAIST Management Engineering M.S. (2017)
KAIST Industrial & Systems Eng. B.S. (2015)
- Advertising Budget Optimization Model R&D (KAIST - Wisebirds, 2020 - 2021)
- Influencer Marketing Sales Factor Analysis (KAIST - Wired Company, 2020 - 2021)
- Manufacture Big Data Trading BM Development (Ministry of SMEs and Startups, 2019)
- Factors Driving RPA Adoption in Public Institutions (KAIST - GridOne, 2019)
Lee, Jonathan
CBO

UC San Diego Management Science B.S. (2004)
- Happy Technology (Instawash), CEO (2019 - 2023)
- YDM / FSN Asia, CSO (2014 - 2019)
- WPP Korea, Director (2010 - 2014)
- CJ Mnet Media Overseas Sales & Strategy Planning (2006 - 2008)
History
2024
2023
2022
2020
2024
03
Developed a financial asset allocation optimization model and conducted a Proof of Concept (PoC)
01
Completed the development of a music streaming and royalty prediction model
2023
11
3rd Seed-Bridge Round Funding
07
Selected as a membership company of the Seoul AI Hub
06
Signed the 1st consulting agreement with an overseas firm
01
Released OASIS v1.0
01
2nd Seed-Bridge Round Funding
2022
09
Selected as a TIPS R&D support company
08
1st Seed-Bridge Round Funding
06
Selected as a KAIST Entrepreneurship Program support company
05
Seed Round Funding
04
Signed the 1st Annual Licensing Agreement
03
Established Impact AI Co., Ltd.
2020
2020-2021
Developed an advertising portfolio optimization model through an industry-academic collaboration project
Business Partner
Key clients and partners collaborating with Impact AI







